Wiklund (1998) defines Entrepreneur

Wiklund (1998) defines Entrepreneurship as taking advantage of opportunity by novel combina- tion of resources, in ways which have impact on a market. Timmons and Spinelli (2003) added value to this definition as they went ahead to define an opportunity as a favourable set of circum- stances that creates a need for a new product, service or business. Drawing from the definition of Entrepreneurship by Wiklund (1998) and opportunity by Timmons and Spinelli (2003) it be- comes very visible that the situation in the car industry of Cameroon leaves a window of oppor- tunity open. For an entrepreneur or entrepreneurs to capitalize on an opportunity its window of opportunity must be open (Timmons and Spinelli, 2003).
In Cameroon, the existing car dealing companies are apparently doing great but are located mainly in the French speaking provinces of Douala, Yaoundé and Garoua. The situation leaves a window of opportunity open as those who need second-hand and /or new cars but live in the South-west and North-west province of Cameroon have to travel to Douala, Yaoundé, or Garoua





7
to buy the cars, coupled with the fact that most of them do not fully understand French language yet, which is one of the two official languages in Cameroon. Because of this limitation these indi- viduals are presently underserved and exposed to high risk of loosing their hard earned money; for example the cocoa farmers who make a lot of money during their sales period are usually frus- trated when they get into the French speaking provinces because most of them are not yet bilin- gual and at times are victims of this because their money is being extorted in some instances.

Evident from the fact that there are presently about 17 companies selling used and new cars in Cameroon with no one located in the two English speaking provinces of Cameroon indicates there is a problem. This problem is that all these companies are located in the originally French speaking provinces of Cameroon. According to Barringer and Ireland (2006), sometimes identify- ing business opportunities simply involves noticing a problem and finding a way to solve it. To them a problem can be can be pinpointed through observing trends and through more simple means such as intuition, serendipity, or chance.

BEFCO Trading Ltd is a result of the observation of trends, intuition and chance thanks to the favourable circumstances surrounding the entrepreneurs. This favourable circumstance has re- sulted to the availability of a network and exposure to a market aimed at solving this problem through the creation of BEFCO Trading Ltd. in line with the reasoning of Barringer and Ireland (2006). BEFCO Trading Ltd. is built on the founders’ recognition of this opportunity gap - A gap between what is currently on the market and the possibility for a new or significantly im- proved product, service, or business that results from emerging trends (Timmons and Spinelli,
2003). BEFCO Trading Ltd. shall get her products from an almost unexploited market by her competitors and supply them to a niche market (the two main English spoken provinces of Cam- eroon).

More so the Swedish Second hand car market is still to be exploited by the second hand car deal- ers from Cameroon. The second-hand cars imported from Sweden into Cameroon are generally in good condition and repairs are relatively cheap due to cheaper labour availability in Cameroon.
Furthermore BEFCO Trading Ltd. will be the only registered second hand car dealing Company located in the South-West and North-West provinces of Cameroon. This means that the tax of- fice, the council and government will support the initiative as it will serve as a development cata- lyst, the rate of unemployment and increase the satisfaction of the people in this targeted area. This is supported by point No 325 of IMF-PRSP (2006) of Cameroon which states that “as part of activities to boost the private sector, the government plans to promote the development of




8
SMEs with an increase by 270 per cent of the budget allocated to the ministry responsible for this sector”. Meaning that with an educated and experienced management team in place, the cars shall be bought and sold to customers at their request making it possible for their needs and de- sires to be met in line with the Governments objective of strengthening the private sector.


Therefore, having a second hand car providing company around them will be a unique opportu- nity and providing such a company at their door steps will be a great relief to them. The para- graphs that follow present the situation of import and export in Cameroon and give a guide on why this opportunity is selected among others.

Hasil (Bahasa Indonesia) 1:

Wiklund (1998), mendefinisikan kewirausahaan sebagai mengambil keuntungan dari kesempatan dengan combina-tion novel sumber daya, dengan cara yang berdampak pada pasar. Timmons dan Spinelli (2003) menambahkan nilai ke definisi ini ketika mereka pergi ke depan untuk menentukan kesempatan sebagai rangkaian menguntungkan menyenenangkan yang menciptakan kebutuhan untuk produk baru, Layanan, atau bisnis. Menggambar dari definisi kewirausahaan oleh Wiklund (1998) dan kesempatan oleh Timmons dan Spinelli (2003) - datang sangat terlihat bahwa situasi dalam industri mobil Kamerun daun jendela dibahas-tunity terbuka. Untuk pengusaha atau pengusaha untuk memanfaatkan kesempatan yang jendela kesempatan harus membuka (Timmons dan Spinelli, 2003).Di Kamerun, mobil yang ada berurusan perusahaan tampaknya melakukan yang besar tetapi yang terletak terutama di Provinsi berbahasa Perancis di Douala, Yaoundé, dan Garoua. Situasi daun jendela kesempatan terbuka sebagai orang-orang yang membutuhkan kedua tangan dan/atau mobil baru tapi tinggal di barat daya dan utara-barat Provinsi Kamerun harus melakukan perjalanan ke Douala, Yaoundé, atau Garoua7 untuk membeli mobil, ditambah dengan fakta bahwa sebagian besar dari mereka tidak sepenuhnya mengerti bahasa Perancis, yang merupakan salah satu dua bahasa resmi di Kamerun. Karena keterbatasan ini ini indi-viduals saat ini terlayani dan terkena risiko tinggi kehilangan uang mereka diperoleh dengan susah payah. misalnya petani kakao yang membuat banyak uang selama periode penjualan yang biasanya frustrasi-trated ketika mereka masuk ke Provinsi berbahasa Perancis karena kebanyakan dari mereka tidak belum bilin-gual dan kadang-kadang korban ini karena uang mereka yang memeras dalam beberapa kasus.Terbukti dari kenyataan bahwa saat ini ada sekitar 17 perusahaan yang menjual digunakan dan mobil baru di Kamerun dengan tidak ada yang terletak di dua Inggris berbicara Provinsi Kamerun menunjukkan ada masalah. Masalah ini adalah bahwa semua perusahaan-perusahaan ini terletak di Provinsi berbahasa Perancis awalnya Kamerun. Menurut Barringer dan Irlandia (2006), kadang-kadang peluang bisnis mengidentifikasi-ing hanya melibatkan memperhatikan masalah dan menemukan cara untuk mengatasinya. Mereka masalah dapat dapat menunjuk melalui mengamati tren dan melalui cara-cara sederhana yang lain seperti intuisi, serendipity atau kesempatan.BEFCO Trading Ltd is a result of the observation of trends, intuition and chance thanks to the favourable circumstances surrounding the entrepreneurs. This favourable circumstance has re- sulted to the availability of a network and exposure to a market aimed at solving this problem through the creation of BEFCO Trading Ltd. in line with the reasoning of Barringer and Ireland (2006). BEFCO Trading Ltd. is built on the founders’ recognition of this opportunity gap - A gap between what is currently on the market and the possibility for a new or significantly im- proved product, service, or business that results from emerging trends (Timmons and Spinelli,2003). BEFCO Trading Ltd. shall get her products from an almost unexploited market by her competitors and supply them to a niche market (the two main English spoken provinces of Cam- eroon).More so the Swedish Second hand car market is still to be exploited by the second hand car deal- ers from Cameroon. The second-hand cars imported from Sweden into Cameroon are generally in good condition and repairs are relatively cheap due to cheaper labour availability in Cameroon.Furthermore BEFCO Trading Ltd. will be the only registered second hand car dealing Company located in the South-West and North-West provinces of Cameroon. This means that the tax of- fice, the council and government will support the initiative as it will serve as a development cata- lyst, the rate of unemployment and increase the satisfaction of the people in this targeted area. This is supported by point No 325 of IMF-PRSP (2006) of Cameroon which states that “as part of activities to boost the private sector, the government plans to promote the development of8 SMEs with an increase by 270 per cent of the budget allocated to the ministry responsible for this sector”. Meaning that with an educated and experienced management team in place, the cars shall be bought and sold to customers at their request making it possible for their needs and de- sires to be met in line with the Governments objective of strengthening the private sector.Therefore, having a second hand car providing company around them will be a unique opportu- nity and providing such a company at their door steps will be a great relief to them. The para- graphs that follow present the situation of import and export in Cameroon and give a guide on why this opportunity is selected among others.