The objective of this paper is to provide Supply Chain Management (SCM) researchers with an example of how to conduct empirical research using two different methodologies (case studies and surveys).
The objective of this paper is to provide Supply Chain Management (SCM) researcherswith an example of how to conduct empirical research using two differentmethodologies (case studies and surveys).
Tujuan dari makalah ini adalah untuk memberikan Supply Chain Management (SCM) peneliti dengan contoh bagaimana melakukan penelitian empiris menggunakan dua yang berbeda metodologi (studi kasus dan survei).