The global marketplace affects most

The global marketplace affects most small businesses, whether or not you consider your business a global enterprise. Propelled by a growing middle class globally, as well as increasingly connected supply chains, customers and markets, global trade represents a growth opportunity for many businesses.

Worldwide demand for goods and services will continue to generate a considerable amount of international trade — and even expansion in some sectors. Small and midsized U.S. businesses in a range of industries, including manufacturing, professional services, agriculture and technology, drive most of the growth in global trade.

If your organization is looking to grow, consider finding ways to participate more in the global economy — by selling, sourcing or both. Global sourcing, the practice of acquiring goods or services from abroad, allows small businesses to expand faster, diversify offerings and improve margins. Exports have been a growth engine for the U.S. economy in the past few years, proving how expanding globally can be a solid growth strategy.

Begin assessing your business’s global opportunities by looking at your core business. Consider your supply and demand chains.

Are there price or product innovation pressures your business is experiencing? Are there product improvements that customers are requesting? Or innovations with which you are experimenting?
On the demand side: Which of your products and services represent core strengths of the business? Would you consider extending any of them to new markets?
Consider the following steps to assess your participation in the global economy:

1. Quantify the opportunity.

Take advantage of the U.S. Department of Commerce (www.commerce.gov) and the U.S. Export Assistance Center (www.export.gov). These agencies can affordably and quickly attain the market intelligence you need to figure out the size of the addressable global market for your goods and services, or how much you can cut costs through overseas sourcing.

With 85 international offices, these organizations have access to valuable marketing intelligence. They can educate you on government programs, grants or incentives that may make a specific sector of international trade an attractive option for your business.

Be wary of getting bogged down with analysis paralysis. There are two key questions, related to the size of the opportunity:

If selling, who will buy my products and services, and how big is the potential revenue?
If sourcing, how much can I realistically reduce my costs or add value and margin to my product with improvements or differentiation?

2. Assign an executive to develop your strategy.

You need to honestly assess whether your organization has the management commitment and financial resources to succeed in the global marketplace. Global trade is a strategy that requires the support of the CEO and top executives. International business can stretch your organization’s skills and patience. Increasing lead times can put pressure on your working capital, and it can take well over a year to see results.

Determine how much trade your existing financial resources can support by asking:

How much trade can you support on your current cash and credit resources?
How large of a loss can you absorb?
How long can you wait for payment?
Can you absorb currency fluctuations over the life of the contract?
Can you offer favorable terms and/or credit if buyers demand it?

3. Pursue partner relationships.

The U.S. Department of Commerce and the U.S. Export Assistance Center can help you conduct an International Partner Search, which targets, qualifies, contacts and introduces your organization to prospective international customers, suppliers or distributors. Many of these services only cost hundreds of dollars and can be delivered within a matter of weeks. They can also help you with trade advocacy, troubleshooting and background checks.

4. Secure global banking expertise.

An experienced global banker can help you

Hasil (Bahasa Indonesia) 1:

Pasar global mempengaruhi kebanyakan usaha kecil, Apakah Anda mempertimbangkan bisnis Anda perusahaan global. Didorong oleh kelas menengah yang berkembang secara global, serta rantai pasokan semakin terhubung, pelanggan dan pasar, perdagangan global mewakili peluang pertumbuhan bagi banyak bisnis.Di seluruh dunia permintaan terhadap barang dan Jasa akan terus menghasilkan sejumlah besar perdagangan internasional — dan bahkan ekspansi di beberapa sektor. Usaha kecil dan menengah US dalam berbagai industri, termasuk manufaktur, profesional layanan, pertanian, dan teknologi, mendorong sebagian besar pertumbuhan dalam perdagangan global.Jika organisasi Anda mencari untuk tumbuh, pertimbangkan untuk mencari cara untuk lebih berpartisipasi dalam ekonomi global-menjual, sumber atau keduanya. Global sourcing, praktek memperoleh barang atau jasa dari luar negeri, memungkinkan usaha kecil untuk memperluas lebih cepat, diversifikasi persembahan dan meningkatkan margin. Ekspor telah mesin pertumbuhan ekonomi AS dalam beberapa tahun terakhir, membuktikan bagaimana memperluas secara global dapat strategi pertumbuhan yang solid.Mulai menilai peluang global bisnis Anda dengan melihat bisnis inti Anda. Pertimbangkan rantai pasokan dan permintaan Anda.Ada produk atau harga tekanan inovasi bisnis Anda mengalami? Apakah ada perbaikan produk yang pelanggan meminta? Atau inovasi yang Anda bereksperimen?Dari sisi permintaan: yang produk dan jasa Anda mewakili kekuatan inti bisnis? Apakah Anda mempertimbangkan memperluas mereka ke pasar baru?Consider the following steps to assess your participation in the global economy:1. Quantify the opportunity.Take advantage of the U.S. Department of Commerce (www.commerce.gov) and the U.S. Export Assistance Center (www.export.gov). These agencies can affordably and quickly attain the market intelligence you need to figure out the size of the addressable global market for your goods and services, or how much you can cut costs through overseas sourcing.With 85 international offices, these organizations have access to valuable marketing intelligence. They can educate you on government programs, grants or incentives that may make a specific sector of international trade an attractive option for your business.Be wary of getting bogged down with analysis paralysis. There are two key questions, related to the size of the opportunity:If selling, who will buy my products and services, and how big is the potential revenue?If sourcing, how much can I realistically reduce my costs or add value and margin to my product with improvements or differentiation?2. Assign an executive to develop your strategy.You need to honestly assess whether your organization has the management commitment and financial resources to succeed in the global marketplace. Global trade is a strategy that requires the support of the CEO and top executives. International business can stretch your organization’s skills and patience. Increasing lead times can put pressure on your working capital, and it can take well over a year to see results.Menentukan berapa banyak perdagangan sumber daya keuangan Anda yang sudah ada dapat mendukung dengan bertanya:Perdagangan berapa banyak yang dapat Anda mendukung pada sumber-daya tunai dan kredit Anda saat ini?Seberapa besar dapat kehilangan Anda menyerap?Berapa lama Anda menunggu pembayaran?Anda dapat menyerap fluktuasi mata uang selama kehidupan kontrak?Dapatkah Anda menawarkan syarat-syarat yang menguntungkan dan/atau kredit jika pembeli permintaan itu?3. mengejar hubungan mitra.Departemen Perdagangan AS dan pusat bantuan ekspor AS dapat membantu Anda melakukan penelusuran mitra internasional, target yang, memenuhi syarat, kontak dan memperkenalkan organisasi Anda dan calon pelanggan internasional, pemasok atau distributornya. Banyak layanan ini hanya biaya ratusan dolar dan dapat disampaikan dalam hitungan minggu. Mereka juga dapat membantu Anda dengan perdagangan advokasi, pemecahan masalah dan latar belakang cek.4. aman keahlian perbankan global.Bankir global yang berpengalaman dapat membantu Anda