Change through education & training

Change through education & training
Generally speaking women entrepreneurs globally require pre-entrepreneurial training to plan an
organized business venture successfully. On the other hand to avoid future impediments in
women entrepreneurship girl students at under graduate and post graduate level must be provided
with meaningful and positive entrepreneurship education. University faculty members have to
devise creative and innovative entrepreneurial modules comprising of focused content to
promote entrepreneurship culture and mind set among students.
Capital and fund raising platforms
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Proceedings of 2nd International Conference on Business Management (ISBN: 978-969-9368-06-6)
The most common and hesitant aspect among women entrepreneurs is capital generation for their
business ventures. Unfortunately, all over the world policies are not very encouraging for women
entrepreneurs regarding capital generation. Women entrepreneurs have to go through complex
and time consuming procedures for capital generation due to number of reasons, consequently
turning their motivational spirit off as business startups.
Policies need to be reviewed and reframed considering the challenges of women entrepreneurs to
improve and speed up the finance generation processes. More avenues and platforms need to be
introduced by ngo‟s, banks, financial institutions to encourage women entrepreneurs to join as
business startups in the economic activity of a country. Opening of first women bank in pakistan
by the government of pakistan is one such step towards developing & encouraging women
entrepreneurship in pakistan. Goheer, (2002).
Women Entrepreneur Business Networks
Contemporary world requires successful professional relationship networks. All over the world it
is an accepted fact that not just in business but at the same time at jobs people need strong
personal networks for their success. Aldrich, (1989).
As far as business networking is concerned it‟s the most challenging aspect for entrepreneurs and
especially women entrepreneurs. Women have the tendency to develop their enterprises by
relying on their own resources and move on in their business in their own ways. With the period
of time women entrepreneurs have realized the importance of social networking for their
business promotion.
Unfortunately, when a woman entrepreneur tries to depend on such social networks she is unable
to locate any such facilitating avenues for her business promotion. She feels herself lonely and
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Proceedings of 2nd International Conference on Business Management (ISBN: 978-969-9368-06-6)
helpless sometimes and loses hope in future business prospects. Mcmanus, brush and edelman,
(2008).
Realizing the need for such social networks is vital for business development especially for
women entrepreneurs as compared to men entrepreneurs. Therefore there lies a dire need for
such business development networks.
Research implies networks of diversified nature keeping in view the versatile needs of women
entrepreneurs. Like women involved in apparel business ventures can form their own network
related to commercial apparel styles, which have to be accessible by all related women
entrepreneurs and provide them appropriate support services for their business promotion.
Similarly, women involved in handicrafts, upholstery, hosiery, or any other business ventures
can create their own business networks particularly working for their particular products or
services.
Role Modeling Opportunities
Extensive role modeling opportunities need to be introduced to encourage and guide women
entrepreneurs. Women entrepreneur‟s success stories can be used as a useful and motivational
resource for this purpose. Bowen, (1986). Modern technological age has many such useful tools
to promote such role modeling programs like video conferencing, videos of successful
entrepreneur by having one to one sessions with successful women entrepreneurs and
entrepreneurship as a vibrant method to overcome economic disparity.
Small Medium Size Enterprise Development Platforms
Entrepreneurship is now considered as the back bone of economic development which is major
challenge globally felt by even the developed nations today. Such multi-dimensional platforms
can serve as functional platforms and resource generation avenues for women entrepreneurs in
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Proceedings of 2nd International Conference on Business Management (ISBN: 978-969-9368-06-6)
their startup business phase. Establishment of such platforms not only just encourage women
entrepreneurs to enter into business ventures but at the same time provide them a healthy
learning and training opportunities for their emotional and social development as well. Bruni,
gherardi and poggio, (2004). One such venture is the creation of wbic (women business
incubation center) as a sub-project of smeda pakistan with a close association with chamber of
commerce and industry.
Social entrepreneurship development
Social entrepreneurship is another very valuable and creative concept in entrepreneurship. The
need for such social entrepreneurs is felt globally more and more with the period of time. Riding,
orser, barbara and manley, (2006). Women need to be encouraged to become social
entrepreneurs to exploit the community needs as their future business ventures.
Such social entrepreneurial opportunities are very much there in every community and especially
in developing countries to overcome their disparity and poverty issues. Like clean water supply
to poverty ridden areas, very competitive education delivery to children and adults, cottage
industries in rural areas for women to manage their home expenses, health incentives in rural
areas etc.
Conclusion
Entrepreneurship is presently the most discussed and encouraged concept all over the world to
overcome economic challenges. Women being the vital gender of the overall population have
great capacity and potential to be the contributor in the overall economic development of any
nation. Therefore, programs and policies need to be customized to not just encourage
entrepreneurship as well as implement strategies which can help support entrepreneurial culture
among youth.
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Media has the potential to play the most vital role in entrepreneurial development by creating
and highlighting all such platforms which can bring out the creativity and innovation among the
women and men to grow entrepreneurship culture in society.
Developing countries are definitely in dire need to encourage women entrepreneurship as women
workforce is promptly available to exploit the unexplored dimensions of business ventures.
Developed nations should primarily focus on entrepreneurial educational programs in order to
develop women entrepreneurs.
Generally speaking, globally business world has realized and is working on war footing to create
entrepreneurship as the final remedy to overcome all types of business and market challenges.