nothing in recent years has so changed the economy of a modern country like the united states as the development of the supermarket. previously , people bought their food in small grocery strores, generally located on nearby corner , now, almost everyone in america shops in large supermarkets. the small independent grocer has practically disappeared from the american scenerecently, supermarkets have also been established in many countries outside the united states,after their original development in the united states, they were first copied in maxico, a neighbouring country. soon they opened all through south America.hero and gelael are examples of supermarkets in jakarta. they may be expected to spread soon to many other parts of indonesia. within the supermarket, it has been observed that shoppers tend to buy products which are clearly displayed. consequently, if some product is moving slowly - that is, not selling well - the supermarket manager moves it to a better location. generally, it still fails to move satisfactorily, the manager will then display in some prominent place and put a big sign out it, saying '' special'', or ''special price today''. often, the price of the price of article is the same as it has always been, but now everyone hurries to buy it.good placed on shelves which are easy to reach or are at eye level sell better than goods placed on lower shelves. consequently, basic food, such as sugar bread, coffee, tea and similar products which everyone must buy in any case ar always placed on lower shelves or in out of the way places. the higher shelves are reserved for goods which don't sell so easily.
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