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This case study chronicled the demise of the second largest auto maker in the world. General Motors was a one hundred year old company that enjoyed huge success. However, near the end of 2008, GM was suffering losses of two billion dollars per month and was on the verge of bankruptcy. Rick Wagoner became the youngest CEO in the company’s history and definitely had the fast track to the top. Wagoner enjoyed the success that was built for him by others prior to his reign as CEO. However, it would seem that the company lacked vision as to where the world was headed in regards to the future of the automobile industry. After huge successes with the large SUV markets, when gas prices started to soar, SUV’s lost market share rapidly. This decline started GM’s demise. With the seemingly inability to recognize these changes, GM watched as other automakers adapted and started selling successfully hybrid vehicles.Berada di ambang kebangkrutan, Wagoner tahu ia untuk meminta bantuan. Dia tahu bahwa dengan kegagalan besar pinjaman dan perbankan lembaga dan talangan yang ditawarkan oleh pemerintah, bahwa ini mungkin kesempatan hanya untuk menyelamatkan perusahaan. Akhirnya, Kongres dimungkinkan untuk memberikan GM pilihan bailout. Tetapi bahkan dengan pilihan yang tersedia, Wagoner dan eksekutif perusahaan sesama gagal untuk memenuhi persyaratan dari syarat-syarat bailout. Wagoner dipaksa mengundurkan diri dan GM dibeli oleh "Perusahaan GM baru" dan kontrol pemerintah mempertahankan perusahaan baru. Dengan keterlibatan pemerintah dalam bailing out GM dan bank-bank lain, datang kritik keras dari mereka yang memperingatkan terhadap sosialisme dan melindungi kapitalisme dan nilai-nilai pasar gratis.
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