Purpose – This paper aims to invest

Purpose – This paper aims to investigate the nature and extent of strategic planning in the Greek
hospitality industry and its outcomes based on Greek managers’ views.
Design/methodology/approach – Although the concept of strategic planning and its dimensions
have been widely discussed in previous literature, research has mainly focused on well-developed
countries and established sectors. However, there is a limited research in less developed countries like
Greece and under-researched sectors like the hospitality industry. This paper aims to give some
insights into the nature and extent of use of strategic planning processes and its positive outcomes in
the Greek hospitality industry through a study based on a sample of 21 Greek five-star hotels.
Findings – The main findings of the paper concern with some major strategic planning dimensions:
planning formality, functional coverage, internal and external orientation, centralization and time
horizon of planning. Additionally, the study highlights the positive outcomes/benefits of planning
according to managers’ views, as well as the financial performance of the Greek five-star hotels that
are examined. Descriptive results are presented and the respondents’ individual characteristics are
outlined.
Research limitations/implications – The study provides a benchmark for the measurement of
strategic planning and the benefits derived from planning in the Greek hospitality industry, a critical
sector for the Greek economy.
Originality/value – The article contributes in the extensive literature on strategic planning, by
discussing the development of strategic planning practices in Greek hotels, which operate in a highly
uncertain environment.

Hasil (Bahasa Indonesia) 1:

Tujuan – makalah ini bertujuan untuk menyelidiki sifat dan tingkat perencanaan strategis dalam bahasa Yunaniindustri perhotelan dan hasil berdasarkan Yunani manajer dilihat.Pendekatan/desain/metodologi-meskipun konsep perencanaan strategis dan dimensitelah banyak dibahas dalam literatur sebelumnya, penelitian telah terutama difokuskan pada berkembang dengan baiknegara dan sektor-sektor yang mapan. Namun, ada penelitian yang terbatas di negara-negara berkembang sepertiYunani dan diteliti di bawah sektor seperti industri perhotelan. Makalah ini bertujuan untuk memberikan beberapawawasan sifat dan tingkat penggunaan proses perencanaan strategis, dan hasil positif dalamindustri keramahan Yunani melalui studi didasarkan pada sampel 21 Yunani bintang lima Hotel.Temuan-temuan-temuan utama dari keprihatinan kertas dengan beberapa dimensi perencanaan strategis utama:Perencanaan formalitas, cakupan fungsional, orientasi internal dan eksternal, sentralisasi dan waktuHorizon perencanaan. Selain itu, studi ini menyoroti manfaat/hasil positif perencanaanMenurut manajer pemandangan, serta kinerja keuangan dari hotel berbintang lima Yunani yangdiperiksa. Deskriptif hasilnya disajikan dan karakteristik individu responden'diuraikan.Penelitian keterbatasan/implikasi-studi menyediakan patokan untuk pengukuranperencanaan strategis dan manfaat yang berasal dari perencanaan di industri keramahan Yunani, kritissektor ekonomi Yunani.Orisinalitas/nilai-artikel berkontribusi dalam literatur yang luas di perencanaan strategis, denganmembahas pengembangan perencanaan strategis praktek di Hotel Yunani, yang beroperasi di sangatlingkungan yang tidak pasti.